“Tourism beyond Numbers” by Prateek Hira

Numbers are quite contradictory to the idea of sustainable tourism but surprisingly, we only use numbers to measure the success of tourism for a destination and for the business of […]

Prateek Hira appointed member of Tourism & Medical Value Travel Committee of Govt of UP

https://travel.economictimes.indiatimes.com/news/destination/states/government-of-uttar-pradesh-appoints-prateek-hira-as-member-of-tourism-medical-value-travel-committee/93245658     Prateek Hira appointed as member of ‘Tourism and Medical Value Travel Committee’ of Govt. of Uttar Pradesh   Uttar Pradesh govt. has formed a high-level committee for […]

Tourism Industry Sidelined in Union Budget – Prateek Hira speaks to The Pioneer

Uttar Pradesh Chairman of IATO and FICCI’s Tourism Committee, Prateek Hira, said the tourism industry was once again sidelined in the Union budget as no direct benefit was passed on […]

Defining luxurious tourism (TravTalk 1st Feb Issue)- Prateek Hira at Dubi Expo

TravTalk 1st February 2022 issue carries a report on Prateek Hira’s address on ‘Luxury Tourism in India’  at Dubai Expo…. Defining luxurious tourism India has a lot to offer as […]

Expectations from budget-2022 – Prateek Hira tells TravTalk for its January Issue

“This financial year will pave the way for better times ahead. I hope for a three-pronged budget, focused on the revival of inbound tourism by way of free or low-cost […]

Travel Trends – 2022 by Prateek Hira published in TravTalk

(TravTalk – 2nd Fortnight Issue – Jan’22. Prateek Hira’s inputs ) Watch out for travel trends in 2022 – “The exploration of lesser known places will be a dominant trend, with […]

Prateek Hira, President & CEO of Tornos speaks at India Expo – Economic Times reports

India is a luxury destination by virtue: Prateek Hira at Tourism Fortnight in Expo 2020 Dubai Sharing his thoughts on luxury tourism in India during a session at India Pavilion […]

The Week – “Fascinating facts about some of the most iconic buildings in Lucknow”

(The Week – https://www.theweek.in/theweek/statescan/2021/12/19/fascinating-facts-about-some-of-the-most-iconic-buildings-in-lucknow.html) – By Puja Awasthi/ Photographs By Salil Bera Issue Date: December 26, 2021  Monument, memorial, mausoleum or landmark -no building is ever just that. From the depth […]

Tornos sees potential in Kushinagar – Prateek Hira’s interview in Rashtriya Sahara

Kushinagar is being seen as a tourist destination with a huge potential. A place where Lord Buddha attained ‘Mahaparinirvana’ has much more than just the main excavation site and the […]

Immense work done for Tourism in Uttar Pradesh – Prateek Hira addresses Times Conclave

“The kind of work that has been done to develop Uttar Pradesh as a tourist destination is commendable. The biggest example is Kashi Vishwanath Dham. Earlier, excuses were made that […]

‘Incredible India’ has become passé (Prateek Hira’s comments to TTJ)

Prateek Hira, Chairman, IATO Uttar Pradesh Chapter, shares his thoughts: “This is the most apt topic in the present times. Two years have been really bad and so bad that the […]

UP devising new avatar for Ayodhya?

TravTalk (December-2021 issue) interviews President & CEO of Tornos Mr. Prateek Hira on the subject: “Prateek Hira, Chairman, IATO Uttar Pradesh Chapter and President & CEO, Tornos, Director,River Rhapsody, stated […]

TravTalk carries Prateek Hira’s opinion about 2021

The year 2021 is not a business year, but a better way to call it would be to call it a year of “rebuilding business”. We have been through rebuilding, realigning, […]

Prateek Hira hosts Thai Delegation

https://timesofindia.indiatimes.com/city/lucknow/ficci-discusses-indo-thai-biz-ties/articleshow/87877036.cms The UP State Council of FICCI organised a programme to host minister counsellor (commercial affairs), royal Thai embassy, and hold an extensive discussion on bilateral trade, export-import and Indo-Thailand business opportunity. […]

Ayodhya Tour for Govt of Uttar Pradesh Curated by Tornos on Deepotsav

Travel Trade Journal (November 2021 issue) covers Ayodhya Deepotsav Familiarization tour hosted by Government of Uttar Pradesh in travelogue style :  https://online.fliphtml5.com/opbnh/qnro/ Quote by Prateek Hira (President & CEO – […]

Tornos Curates Ayodhya Familiarization Tour on Deepotsav

Travel Newsy Reports : https://travelnewsy.com/2021/11/10/with-mega-development-projects-underway-ayodhya-preparing-to-evolve-as-a-major-tourism-destination/ With the construction of Ram Temple and UP governments mega-development plans, Ayodhya is well on its track to be developed as a Vedic and cultural […]

Prateek Hira’s Comments on Ayodhya in Times of India

https://timesofindia.indiatimes.com/city/lucknow/hotels-better-connectivity-will-propel-ayodhya-tourism/articleshow/87496360.cms Neha Lalchandani reports / TNN / Nov 3, 2021 Lucknow: The construction of the Ram Temple has generated immense interest in the ancient city of Ayodhya but it may […]

Prateek Hira’s interview in Times of India on Lucknow as a tourist destination

https://timesofindia.indiatimes.com/city/lucknow/lucknows-speciality-culture-craft-and-cuisine/articleshow/87251815.cms Lucknow is a ‘Tourist Perfect’ city…. I would say Lucknow is a ‘tourist perfect’ destination with all three Cs – Culture, Craft & Cuisine required for any top of […]

Prateek Hira and Tornos awarded by UP CM Yogi Adityanath

Prateek Hira awarded by UP Government Uttar Pradesh government on the occasion of World Tourism Day and to mark 50 years of the Department of Tourism in Uttar Pradesh Government […]

“Being Tourism Ready” – Webinar series by Government of Uttar Pradesh, Department of Tourism and FICCI

Register here to join : https://ficci.in/registration/invitee-form.asp?evid=25648 Webinar on Uttar Pradesh “Being Tourism Ready” INAUGURAL SESSION20th July 2021, 1500 -1600 Hrs | Webex Online Platform | IST Hrs (60 mins)  Moderated […]

Is Tourism Business in for Disruption?

Whenever there is a deviation from the traditional form of business or the way an industry operates, it can be termed as ‘Business Disruption’. Some business disruptions are ‘deliberate’ or […]

Tourism puts humanity before business and waits to rebound – Prateek Hira writes for FICCI

Tourism puts humanity before business and waits to rebound The COVID-19 pandemic has resulted in the loss of lives and livelihood across the globe. Industries across the spectrum have been […]

Economic Times’ TravelWorld Interviews Prateek Hira

  “For tourism to revive, we need to change the present perception of India: Prateek Hira” In conversation with ETTravelWorld, Prateek Hira, who dons many hats, that of the Chairman […]

Prateek Hira nominated as Chairman of FICCI’s Tourism Committee, UP State Council

Mr. Prateek Hira has been appointed as the Chairman of FICCI Tourism Committee, Uttar Pradesh State Council. Prateek Hira brings with 27 years of experience in the tourism industry and […]

President and CEO of Tornos, Prateek Hira takes over as Chapter Chairman of Indian Association of Tour Operators – IATO for 4th Consecutive Term.

Mr. Prateek Hira has been nominated as the Chairman of IATO – UP Chapter for the fourth consecutive term. He has been a member of Indian Association of Tour Operators, […]

Travel Turtle caries the comments of Prateek Hira on situation of Tourism due to COVID

CLICK HERE TO READ IN PDF: travel-turtle pdf  Highlighted text by Prateek Hira – Below are images of the magazine clips….

India’s domestic tourism boom sparks opportunity for sustainable growth – article by Prateek Hira for TTJ

No doubt that these are the toughest times that the industry is seeing but then there are two ways to see it, one, that we are doomed and we can […]

Tourism in Uttar Pradesh, an economic driver of growth – by Prateek Hira

It needs no further study to prove that tourism rescues and drives economy. It helps in solving many economic issues that often plague even good and robust economies such as […]

French Food Festival at Lebua-Lucknow

For the patrons & friends of Tornos there is a special discount of 15%. To avail this please e-mail or call us on – info@tornosindia.com  | +91-9935538105 (Duty Officer) Dinner […]

Article by Prateek HIra on Village Tourism in Uttar Pradesh – Nav Bharat Times

ईको, विलेज और हेल्थ टूरिज़्म के हब बनने की ओर उत्तर प्रदेश के बढ़ते कदम आधुनिक परिवेश में कनेक्टिविटी बढ़ने के साथ जहां दुनिया सिमटती जा रही है। आज हर […]

Buddhist Tourism – ‘Essential Leisure’

Industry is very eagerly looking forward to the inbound movement opening up soon. It is now gearing up and is in the phase of getting ‘Tourism Ready’. We do realise […]

Prateek Hira organises ‘Getting Tourism Ready’ for IATO in Varanasi

Getting tourism ready, an event aimed to bring together all stakeholders together on one common platform, was organized by Uttar Pradesh & Bihar chapters of Indian Association of Tour Operators (IATO) on […]

Prateek Hira writes in TTJ, October issue about new hope Post-COVID : “Where there is despair, there is hope too!”

Essential business travel and domestic leisure travel is in sight for now. Long weekend outings in the periphery of 500 km is limping back and most of it is by road. Hotels and resorts are leaving no stone un-turned to attract tourists and low tariffs are a big attraction for many.

Prateek Hira delivers a video message on World Tourism Day – 2020

Prateek Hira (President & CEO) of Tornos delivered a message on the occasion of World Tourism Day – 2020. His emphasis this year was on self-reliance and that we should […]

Self Reliance – Atmnirbharta’ through Tourism – an article by Prateek Hira on World Tourism Day – 2020

The power of self reliance or in the words of our Prime Minister, ‘Atmnirbharta’ can be best understood in the light of tourism that has helped economies world over to grow and communities to prosper on their own. People and places where tourism prospers have shown remarkable development and growth in a self-reliant manner.

Prateek Hira on the Panel of India Foundation’s discussion on Tourism & Art

On 17th September 2020 India Foundation’s Center for Public Diplomacy and Soft Power as apart of their ‘Brand India Arts, Crafts and Design Festival’ on Day 4 organised a Panel […]

Ayodhya gets set to attract tourists

Government of Uttar Pradesh has received twenty proposals for hotel worth about 3 Billion and these include heritage and five star hotels and resorts. A research shows that about twenty […]

Lucknow Heritage Museum Soon

Lucknow is coming up with a very unique fifty thousand square feet museum and an interpretation center in its heritage zone, Husainabad – the area that has all the Nawabi […]

Wonderlook Carries Tornos’ Ayodhya Office News

WonderLook Magazine in its September 2020 issue carries news about Tornos’ Ayodhya office. Ayodhya is Tornos’ latest addition to its served destination. The huge potential that the city promises and […]

First Travel Agency of Ayodhya – Tornos

Tornos becomes Ayodhya‘s first Travel Agency. 5 August 2020 marks the foundation of Ram Temple in Ayodhya and also the opening of Tornos’ office in this temple town. TravTalk (August […]

From a town to a city, Ayodhya is India’s newest destination

After almost seventy years of being embroiled in controversy the birth place of Lord Rama, Ayodhya gets its much awaited temple. Of course this temple is an edifice of faith […]

Ayodhya for Jain religion too

Hail to the land where spirituality, truth, non- violence and peace has been a way of living for centuries. Uttar Pradesh is a melting pot for diverse religious disciplines and […]

Times of India publishes news of Tornos office in Ayodhya

Times of India on 25 July 2020 carried the news of Tornos’ Ayodhya office in the run up of India’s Prime Minister’s visit to Ayodhya to lay the foundation of […]

First Travel Company to setup an office in Ayodhya

In the time when travel and tourism is going through its toughest phase, a renowned tour company has seen hope in the land of Lord Rama, Ayodhya which has been […]

Experience Lebua Lucknow – Package

Lebua Lucknow introduces 3999 + Taxes package to unwind after stressful days of lockdown. WFH is not only ‘Work From Home’, Its also ‘Work from Hotel’. High-speed WiFi, open areas, delectable cuisine personalised services and above all, stress free environment invites you to Lebua Lucknow.

Prateek Hira’s comments in TTJ July-2020

Positivity and hope are the only weapons to deal with the challenges that the present pandemic has thrown our way. Of course the reality is quite worrisome and I do not wish to undermine it too but at the same time we all have learned enough about this virus and we very well know it is here to stay and that it will not just vanish and become oblivious. Tourism is one industry that can only prosper and grow when people feel safe, secure and assured. The after math of COVID pandemic may be enumerated as under:

Tornos President & CEO Conducts a Webinar on Awadh for DOT-Government of India

Our President and CEO, Prateek Hira conducted a Knowledge Sharing Webinar for the Department of Tourism Government of India which was highly appreciated and acknowledged by the department through a […]

TravTalk interviews Prateek Hira (CEO-Tornos) June-2020 Issue

Prateek Hira, Founding President & CEO, Tornos and Gastroutes, and Chairman – IATO Uttar Pradesh & Uttarakhand chapters, feels that COVID-19 has come as a further dampener to the already dampened inbound tourism sector of India, adding to its woes and putting the sector in a comatose-like situation.

Prateek Hira shares thoughts with TTJ on future of Tourism after COVID

Times are not easy for travel companies and the experience of the most experienced in the trade 1s now futile. Each term in tourism has a new meaning and definition but at the same time, we ought to see this as one clean turf with a level playing field open for us as an industry. Let’s plan seriously for a better tomorrow. Prateek Hira, President & CEO — Tornos, Gastroutes & Indian Frontiers shares more with TTJ…

Prateek Hira’s cover story in T3FS on Uttarakhand

Prateek Hira’s cover story in T3FS on Uttarakhand – Choukori (Kumaon)

Prateek Hira addresses students of BABA GHULAM SHAH BADSHAH UNIVERSITY. RAJOURI – JAMMU & KASHMIR

Our President & CEO, Prateek Hira addressed the students of BABA GHULAM SHAH BADSHAH UNIVERSITY. RAJOURI – JAMMU & KASHMIR live on their FaceBook page as apart of their ongoing lecture series.  https://www.facebook.com/BabaGhulamShahBadshahUniversityofficial/videos/253046545830763/

Government of India’s Destination Webinar on Lucknow : ‘Awadh Ki Sair’

Destination Webinar organised by Department of Tourism, Government of India is conducted, moderated and contributed to by our President & CEO, Prateek Hira. 

Discussion on Impacts and Revival of Tourism in Uttar Pradesh

Our President & CEO, Prateek Hira presents keynote remarks in FICCI Web Meeting on impacts and ways to revive tourism in Uttar Pradesh. Meeting is chaired by Principal Secretary Tourism […]

Message from Prateek Hira for the students of Travel & Hospitality in times of Corona Virus

I know its along time but be sure it will be as it was, and in fact much more in numbers than ever. At the end of the day, no sanitizations, no leaving seats vacant in the airlines, no temperature checks in the hotel and above all no social distancing will be a norm in the next 12 to 18 months. Or so I firmly believe. Fear is playing a huge role at the moment, but the silver lining in the dark cloud is, we have very short memory and an attitude to just forget and move on.  

Webinar on Culinary Tourism: Discover India by Taste

Prateek Hira (President & CEO – Tornos & Gastroutes) on the panel of Culinary Tourism in India being his forte by his education and experience. Tornos being the first company […]

Daily World Carries Research Article by Prateek Hira on Impacts of Coronavirus on Tourism

Read in an e-paper : http://epaper.dailyworld.in/Details.aspx?id=74716&boxid=79569&uid&dat=2020-04-05

The Pioneer interviews Prateek Hira on way forward to tourism

The Pioneer interviews Tornos’ President & CEO, Prateek Hira on the impacts of COVID on the industry and how it is hoping to get some business and sustain the period […]

Prateek Hira Speaks to The Pioneer on Impact of Coronavirus on Tourism

COVID-19 IMPACT ON TOURISM (In Indian Context)

COVID-19 has come as a dampener to the otherwise dampened tourism industry. As it is, tourism, specially inbound tourism, was not passing through a good phase and coronavirus only added to the woes, putting the industry in comatose. Worry is about its ripple effects that will only popup after this immediate situation has ended. Tourism largely stands on the foundation of a good economy and in this case the global economy is shaken to the core.

Tornos’ Founder President & CEO, Prateek Hira delivers a message in the wake Corona Virus.

LATEST UPDATE (As on May 27, 2020) Since 22nd of March 2020 India was in a lockdown due to COVID threat. Things are now opening up in phases and all […]

Prateek Hira Speaks on NBT Panel Discussion on Tourism

Prateek Hira comments on Defence Expo Hotel Rates & dearth of rooms

https://timesofindia.indiatimes.com/city/lucknow/lucknow-1-lakh-for-a-room-hotel-tariffs-hit-roof-this-season/articleshow/73921808.cms

Prateek Hira’s Comments on Coronavirus Impact on Destinations & Monuments

https://timesofindia.indiatimes.com/city/lucknow/foreign-tourists-to-lucknow-monuments-dip-by-half-thermal-guns-screen-visitors-at-taj/articleshow/74502023.cms

Prateek Hira’s Comments about COVID-19 in The Pioneer

Prateek Hira’s Comments about COVID-19 in Times of India

https://timesofindia.indiatimes.com/city/lucknow/hotels-empty-city-tourism-suffers-rs-100cr-loss/articleshow/74664181.cms

Prateek Hira’s Comments about COVID-19 in Hindustan Times

River tours through Gomti to start soon

River Rhapsody, a river tour company is all set to start river tours through Gomti river in Lucknow. The company will be headquartered in Lucknow and will run river tours […]

Temporary restriction on incoming foreign travellers into India

Due to Corona-virus scare Indian government has banned all foreigners from entering India from 13 March till 15 April 2020. This decision was taken up by the group of ministers […]

Sound & light show to begin in the Residency

A one of its kind light and sound show, Son et Lumiere, that was lying suspended for past nine years will be back in operation in the next couple of […]

British era train prepping up for a forest run after 40 years

In a unique experience for passengers, a train from the times of the British which ran on the country’s first track laid in a forest for timber transportation will soon […]

India’s largest ancient burial site: 3800 years old

Carbon dating tests have confirmed that India’s largest known necropolis located in Sanauli, Uttar Pradesh is 3800 years old. 126 burials have been discovered until now at this site. The […]

Vieilles Maisons Françaises Honours La Martiniere for heritage conservation

La Martiniere College , Lucknow  received a prestigious honour in the 175th year for the conservation of heritage and grand restoration of French architect outside France. Mr. Philippe Toussaint , […]

Kathak museum in Lucknow – ‘Kalka Bindadin Ki Dyodhi’

More than 60 pictures of Birju Maharaj are in the main hall of the edifice. Pandit Birju Maharaj is no less than an idol to every Kathak performer and this […]

Wonderlook Magazine carries the comments of Prateek Hira on Kumbh-2019

Prateek Hira speaks to Wonderlook Magazine about the past year 2018 and his expectations from the New Year 2019

Tourism is one industry that lives in hope for better year each year, and how optimistic we are, that even if the past year fails us, we still are excited […]

The journey from Lucknow to Varanasi to come down from 6 to 4 hours

Here is good news for travellers who love to travel by road. The road journey from Lucknow to Varanasi will now take 4 hours rather than the usual time of […]

Gondola discovered at Lucknow’s 220-year-old Chhatar Manzil

A 42-feet-long and 11-feet-long gondola (a traditional, flat-bottomed boat) has been unearthed by the officials of the Uttar Pradesh State Archaeological Department (UPSAD) while excavating the 220-year-old Chhatar Manzil of […]

Gurdwara Yahiyaganj – Where 350 yrs ago, 9th Guru meditated for 3 days

As devotees around the world gear up to pay obeisance to Guru Tegh Bahadur, the ninth among 10 Sikh gurus, on his 398th birth anniversary on Wednesday, the celebrations will […]

Tornos Silver Jubilee Print Media Coverage

Here’s the print media coverage of Tornos Silver Jubilee Celebration which was held on 10th & 11th August 2019.

Prateek Hira’s Interview to TTJ-Travel Magazine

Prateek Hira (Chairman – IATO , Uttar Pradesh & Uttrakhand; President & CEO Tornos) Speaks to Bharti Sharma of TTJ in the backdrop of IATO’s 35th Convention in Calcutta (Published […]

Uttar Pradesh – A Land Where Cultures Have Evolved & Religions Emerge by Prateek Hira

Embedded in the heart of India is Uttar Pradesh, a land where cultures have evolved and religions emerge. The greatness of Uttar Pradesh lies not only in this confluence but […]

India Beyond Golden Triangle (article by TTJ Travel-Magazine)

Wonderlook Magazine Interview of Tornos’ Founder President & CEO – Prateek Hira (December -2018 Issue)

Prateek has two researches to his credit, one on Sri Lankan Tourism as a part of for his research for The Leeds Metropolitan University, while another research by him was […]

Comments of Prateek Hira to Travel Magazine T3FS in Cover story : BJP – A Game Changer for Travel Industry?

“Last four years have been tough for the tourism industry. With falling arrivals, loss in traditional markets and increased competition both within and with other destinations it has been tough. […]

Restoring the glory of Vilayati Bagh in Lucknow

Barely 50 metres from the famed and fabulous Dilkusha Garden lies another historically significant royal garden which is comparatively lesser known. Protected by the Archaeological Survey of India (ASI), the […]

Sustainable Tourism – a Tool for Development : by Prateek Hira

2017 is the International Year of Sustainable Tourism for Development declared by United Nations World Tourism Organisation (UNWTO) and today 27th September 2017 is World Tourism Day. It is important […]

Nawab’s library, Gulistan-e-Iram in Lucknow to turn into literary centre

Gulistan-e-Iram, the royal library of Awadh, may be available for literary programmes soon. Being restored by the UP housing development board, the Nawabi era monument would be developed as a […]

British Military Plays `Farewell to Meerut’ after 126 Years

A tune titled ‘Farewell to Meerut’ on the shores of England and Scotland, composed in 1886 by John Balloch in Meerut Cantonment, commonly played by bands. This long dead martial […]